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Variables let one project accept different text, colors, media, numbers, and other values without rebuilding the composition. Use them for templates, repeated brand values, personalized videos, and batch output.

Bind a visible value

  1. Select the element.
  2. Open Variables.
  3. Create or choose the variable.
  4. Bind the relevant property.
  5. Change the variable and check the live preview.
Name variables by meaning, such as customerName, headline, or brandColor, rather than by location such as text1.

Test the fallback

A template should still behave sensibly when a value is long, short, missing, or replaced with different media. Check:
  • long names and headlines;
  • image aspect ratios;
  • color contrast;
  • number formatting;
  • missing optional values.
For variable types, schemas, and batch rendering, read Variables.