Story
- The opening makes the subject clear soon enough.
- Every scene has a useful job.
- Claims are current and supported.
- The final action is clear.
- Nothing important appears only in narration or only on screen by accident.
Readability
- Text is large enough at delivery size.
- Captions and labels stay on screen long enough.
- Contrast remains readable over moving backgrounds.
- Important content stays inside safe areas for the destination.
- No accidental overflow, clipping, or off-canvas element is visible.
Motion and timing
- Entrances direct attention instead of delaying information.
- Several elements are not competing at the same moment.
- Cuts and transitions support the story.
- The ending completes cleanly.
- The project works when played from the beginning, not only when scrubbing isolated frames.
Media and audio
- Every image and video loads.
- Crops and aspect ratios are intentional.
- Captions match the speech.
- Voice remains clear over music.
- No click, pop, abrupt cut, or missing final frame appears.