Start with the job
Code animations
Show code being typed, changed, highlighted, scrolled, or transformed.
Captions
Keep speech readable or emphasize selected words without designing a caption system from zero.
Transitions
Move between scenes with a quiet cut treatment or a more expressive transition.
Social overlays
Show posts, follow prompts, notifications, names, roles, and platform-inspired cards.
Data and maps
Explain a number, comparison, trend, location, or geographic movement.
Showcase scenes
Start from a larger scene that already combines design, media, and animation.
Use an item in a real project
- Open an item and watch the motion preview.
- Check that its communication job matches the scene.
- Copy the plain-language request from the item page into your agent chat.
- Replace the example content with real project content.
- Match the project’s type, color, spacing, and motion language.
- Review the item inside the complete video, not only in isolation.
Before you keep it
A Catalog item is a starting point, not a finished design decision. Keep it only when it makes the scene clearer or faster to understand. Remove decorative motion that competes with the story.
- Can the viewer understand why the visual is present?
- Is the real content readable at the final size?
- Does its timing fit the scenes around it?
- Does it feel like part of this project rather than a pasted demo?
- Is a quieter alternative more effective?